The Inov8 Team:
Inov8 Design offers our clients a unique product development relationship.
Inov8 Design is a collaboration of two creative minds; Joel Lieblein and Daniel
Jones. Collectively, they bring more than seven decades of creative product
development to your program.
Joel Lieblein jlieblein@inov8design.com
President, Co-Founder
As President, Joel leads Inov8’s strategic vision while maintaining hands-on
involvement in every program. Joel has been involved with hundreds of
development programs throughout his 36 active years of designing. He applies
this remarkable experience to every Inov8 program. Joel’s initial work was with
Bally Design in Pittsburgh. In 1977 he became VP of Industrial Design at Gunn
Associates in Boston. In 2002 he co-founded Inov8. Joel received a BFA in
Industrial Design from Carnegie Mellon University in 1977.
Daniel Jones djones@inov8design.com
Business Development, Co-Founder
Daniel is the primary point of contact for most Inov8 clients, working with
development teams to assemble programs which will provide the most effective
outcome. Daniel’s initial development work was with Electric Boat on the Trident
Program. Following stints with Emhart and Thornton he established the
Industrial Design group at Prime Computer in 1986, overseeing all aspects of
appearance and ergonomics. Daniel joined Gunn Associates in 1990 and co-
founded Inov8 Design in 2002. Daniel holds an MFA from Smith College and
was a professor at Dartmouth College before turning to product development.
© 2018 Inov8 Design, Inc. | 50 Emily Lane | Greenfield | MA | 01301 | 978 318-0050 |